Measuring Customer Satisfaction Hardcover


Measuring Customer Satisfaction Hardcover – Nov 1 1997

SKU: Q004 Categories: ,


Provides detailed information on how to construct, evaluate, and use questionnaires, explaining both qualitative and quantitative aspects and scientific principles in simple terms. Contains chapters on developing customer requirements, questionnaire construction, and using questionnaires in software quality, the facilities department, banking, the automobile industry, and the statistical support department. Includes a chapter of example questionnaires and appendices on statistics concepts. New to this second edition are chapters on sampling methods and presenting examples on real customer satisfaction measures. Annotation c. by Book News, Inc., Portland, Or.

Additional information

Weight 1.5 lbs
Dimensions 9.25 × 6.5 × 1 in

Very Good Condition


There are no reviews yet.

Be the first to review “Measuring Customer Satisfaction Hardcover”

Your email address will not be published. Required fields are marked *